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In today’s digital age, businesses need to have a strong online presence to remain competitive. Launching a digital marketing campaign is an essential step in reaching and engaging with a wider audience, promoting brand awareness, and ultimately driving conversions and sales. This article will outline the key steps to successfully launch a digital marketing campaign, providing businesses with a roadmap to effectively navigate the ever-changing digital landscape. Define Your Objectives and Target Audience Before embarking on a digital marketing campaign, it is crucial to clearly define your objectives and identify your target audience. Your objectives should be specific, measurable, achievable, relevant, and time-bound (SMART). By understanding who your target audience is, you can tailor your marketing efforts to resonate with their needs, preferences, and pain points. Conduct Thorough Market Research and Analysis Thorough market research and analysis are fundamental to understanding th